Resources: 1. The word document template that needs to be completed for this assignment will be provided 2. The House Listing Price chart will be provided in an excel file 3. Tutorials for Random Sampling in excel, ScatterPlots in excel, Descriptive statistics, and Creating a histogram in excel are all below 4. The national statistics…

1 Design a simple survey with 4-5 questions that you will use to collect data. Example: Age – gender – number of text messages sent per day – hours of TV per day – phone brand . You are free to choose whatever topic you want, just make sure it is easy enough that you will…

Project 2: Conducting a Brand Audit Step 7: Submit Your Work By the end of Week 4, submit all of your work to the dropbox below. Take note of the recommended delivery dates and file-naming protocols in the table below: Recommended Project Delivery Step Submission Week Deliverable File-naming protocol/Submission instructions Step 4 Week 3 Branding…

Project 2: Conducting a Brand Audit Step 6: Submit Your Brand Analysis Report Deliverable: Based on your research of the two companies’ brands, write an eight to nine-page report (four pages on each company under its own heading, and each brand element discussed and supported separately under its own subheading) that addresses the following branding elements: brand…

Project 2: Conducting a Brand Audit Step 5: Present Your Research Results When you are just about finished with your research, MCS CEO, Jillian Best, decides to check in on your progress. She emails you requesting that you provide a list of the sources you are using for analysis: INBOX: 1 New Message Subject: Sources…

Project 2: Conducting a Brand Audit Step 4: Discuss Competitors’ Branding Strategies Importance of Branding As you are researching Slate’s competitors, Carlos asks you to participate in a meeting on the importance of branding with his team. Review the meeting details, then go to the discussion area and begin by posting your main response to Carlos’s questions. Support…

Project 2: Conducting a Brand Audit Step 3: Research Slate’s Competitors To carry out this assignment, you need to understand Slate’s competitors’ brand strategies, their consumers, how to acquire market knowledge through primary and secondary research, and how to use that knowledge to build and support a brand. To start your research, visit the websites of…

Project 2: Conducting a Brand Audit Step 2: Review the Branding Elements Through correspondences with Carlos about his expectations for the brand analysis report, the focus of your analysis starts to become clear: INBOX: 1 New Message Subject: Focus of Brand Analysis From: Carlos Chance, Head of Branding, Slate, Inc. To: You Hello, Primarily, we…

Project 2: Conducting a Brand Audit Step 1: Review Slate Case File INBOX: 1 New Message Subject: Thinking about the consumer and branding   From: Jillian Best, CEO, MCS To: You Attachments: Slate Case File Good Morning, I have attached the Slate case file to this email. It provides additional details you will need to…

In the prior project, you used network forensics to write an incident report detailing how you captured, recorded, and analyzed events that occurred on a network. Based on this analysis, you determined that there has been a breach of the network. Gathering this information is only the first step. Next, you must use the network…