Understanding how the global pandemic has affected and changed consumer behaviours, the choices they make and the way they interact with Brands in the Babycare sector in USA and China.
1) Shopper Behaviours
Consumer Considerations, Shopper Behaviours, Consumer Journey and Loyalty.
2) Brand Loyalty
What will consumers look for from their Brands of choice – what will be important to them?
•Financial, economic and statistical information
•Official records and reports from companies, trade unions, professional associations, voluntary bodies, local & national government, independent research units and ‘think tanks’, industry forums & trade associations.
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