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Scholarly

Creating compelling public relations

1 Public Relations Major Style Guide © QUT 2 Contents Tools……………………………………………………………………………………………………………….. 4 English grammar…………………………………………………………………………………………….. 4 Public Relations Writing……………………………………………………………………………………… 5 Annual Financial Reports………………………………………………………………………………… 6 Backgrounders………………………………………………………………………………………………. 7 Blogs……………………………………………………………………………………………………………. 8 Brochures……………………………………………………………………………………………………… 9 Brochure template………………………………………………………………………………………10 Facebook ……………………………………………………………………………………………………. 12 Fact Sheets…………………………………………………………………………………………………. 13 Feature Story ………………………………………………………………………………………………. 14 LinkedIn ……………………………………………………………………………………………………… 16 Media Alerts………………………………………………………………………………………………….17 Media alert template…………………………………………………………………………………… 18 Media Release…………………………………………………………………………………………….. 19 Media release

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