This is a Hotel Operation Analysis based on New York City hotel. It also entails the market segment categories that are the backbone of a hotel’s rooms revenue.
Hotel Operation Analysis- New York City hotel
- What is the role of the Asset Manager in hospitality operations today?
(Short Essay with Key Points Highlighted)
- Describe the “Uniform System of Accounts for the Lodging Industry”, what is it? Then, what is its purpose? What is the origin of the text? Is it currently in use? What are the advantages of using the uniform system?
(Essay Response)
- REAL Hospitality VP of Revenue, Roy Madhok made it clear that his primary job was to make money for the hotel owners. Pricing dynamically by segment daily was a key way to achieve that goal. There were a series of other ways to increase rooms revenue by deploying different strategies, name and describe three of those strategies mentioned.
- In a New York City hotel that is being constructed, would it be better to lease or operate a restaurant in the hotel? What are your reasons for your response?
Hotel Operation Analysis- New York City hotel
- Share some of the market segment categories that are the backbone of a hotel’s rooms revenue. Briefly describe the types of business one would likely find in those categories.
- When discussing the hotel food and beverage proposition in a New York City hotel, there were three avenues known to continue to be successful for the operator, referred to as the “Three B’s”, what are they and what is it about them that make them beneficial to the hotel operation?
- Please discuss whether it is better to drive rate or drive occupancy to achieve a superior RevPAR index. Why?
- In an hospitality operation, what are the “Overhead Departments”, provide examples of each of them
- Explain the difference between 1. The Brand, 2. The Management Contract, 3. The Franchise Agreement when referring to a hotel operation. Are all three necessary for the successful operation of a hotel?
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