LO1 Explain the different types, sizes and scope of organisations
LO2 Discuss the interrelationship of the various functions in an organisation and how they link to organisational structure
LO3 Use contemporary examples to demonstrate both the positive and negative influence/impact the macroenvironment has on business operations
LO4 Determine the internal strengths and weaknesses of a specific business and their interrelationship with external macro factors
Submission: Formal business report (3,500–4,000 words) with executive summary, introduction, analysis, recommendations and conclusion, followed by references (Harvard) and appendices if needed.
Your report should include:
A clear introduction outlining the purpose and structure of the report.
Headings and subheadings to organise your arguments and findings.
Use of diagrams, models, and data to support your analysis.
A conclusion summarising key insights and offering strategic recommendations.
Full Harvard referencing of all sources.
Revolut is a leading financial technology (fintech) company headquartered in London that has revolutionised the way people manage their money. Founded in 2015, Revolut started as a digital-only currency exchange app and has since evolved into a comprehensive financial services platform offering banking services, crypto trading, insurance products, stock trading, budgeting tools, and international transfers. Its innovation-driven model, commitment to low fees, and mobile-first approach have earned it over 40 million personal users and 500,000 business clients worldwide, making it a formidable player in the global fintech ecosystem.
Operating in over 35 countries, Revolut is at the forefront of digital disruption in financial services. It challenges traditional banks by providing an agile, customer-centric, and technology-based alternative to conventional financial models. As the company continues to scale, it faces increasing scrutiny from regulators, intense competition from both fintech startups and legacy banks, and the ongoing need to innovate to meet changing consumer expectations.
You are currently working as a Business Strategy Intern within Revolut’s UK Strategic Planning Division. Your division provides vital insights to executive leadership to support Revolut’s business decisions, especially as it seeks to scale internationally while ensuring regulatory compliance and customer trust. You will be involved in assessing the company’s organisational structure, market influences, and strategic risks.
Your ability to assess Revolut’s position in the evolving fintech space through data-driven analysis will contribute to shaping the company’s growth trajectory and global strategic priorities.
You are required to produce a professional report for Revolut’s Strategic Planning Division that evaluates the organisation’s position within the fintech sector and recommends strategic actions.
You should explain the different types and purposes of organisation (public, private and voluntary sectors and legal structures by analysing how the structure, size and scope of different organisations link to the business objectives and products and services offered by the Revolut.
You should critically analyse the complexities of Revolut as well as different organisations and structure by discussing the interrelationship between different organisational functions and the impact these can have on Revolut by linking to organisational objectives and structure.
You should also critically evaluate the impacts that both macro factors and micro factors have on Revolut’s business objectives and decision making by Identifying the positive and negative impacts the macro environment has on business operations with sufficient examples.
You should also apply the appropriate PESTLE model to support a detailed analysis of the macro environment as well as SWOT/TOWS analysis and justify how they influence decision making by conducting internal and external analysis of a specific organisation to identify strengths and weaknesses and explain how they interrelate with external macro factors.