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Imagine that you’re a marketing executive at a major telecommunication company that has been facing the issue of increased customer churn recently. You’re using traditional analytical methods with fin Imagine that you’re a marketing executive at a major telecommunication company that has been facing the issue of increased customer churn recently. You’re using traditional analytical methods with financial and location data to construct a predictive model for customer churn. However, you want to leverage memo data that has been obtained from the customer contact center and local selling stores. You also believe that web blogs and posts contain very important information that you could use to attack customer churn. Examining the unstructured data and the structured data together may provide more insight into why customers want to leave one company and join another company. Instructions Write a 4–5 page paper in which you: Evaluate, with supporting evidence, the importance of unstructured data in the churn analysis. Propose a series of steps for deriving a predictive model using text and web mining, including one example of how the process can be integrated into the structured data modeling process. Evaluate the use of three technologies that you can use to construct the predictive model, highlighting their pros and cons. Support your writing with at least three credible, relevant, and appropriate sources. Cite each source on your source list at least one time within your assignment. For help with research, writing, and citation, access the library or review applicable library guides. Write clearly and concisely in a manner that is well-organized, grammatically correct, and free of spelling, typographical, formatting, and punctuation errors. Show more

After reading chapters 2 and 3 in The Devil’s Historians, please answer the following questions in a few paragraphs each: 1. Describe an example when the medieval past has been used to support nationa After reading chapters 2 and 3 in The Devil’s Historians, please answer the following questions in a few paragraphs each: 1. Describe an example when the medieval past has been used to support nationalism in (1) Europe and (2) the US. How does the common perception of the Middle Ages as a time of “pure” and isolated nations and peoples compare with historical reality?  Patriotism supports the presence of patriotism in the Middle Ages primarily in Europe. This way of thinking varies from innovation, which proposes that patriotism created after the late eighteenth century and the French Revolution 2. Explain how the medieval past has become part of the rhetoric around the “War on Terror” since the September 11 attacks (on both sides). Were the Middle Ages a time of profound religious intolerance and interfaith violence, as is often assumed? Show more