Choose one of the mini case studies, Netflix or Lush, located on page 281 in your textbook. They are also available in the Assessment Resources folder. Respond to the following three questions and prepare a video or voice presentation supported by PowerPoint slides no longer than 10-minutes in duration (maximum of 5 minutes per question). Support your argument with four recent academic and professional sources of information.
Assessment item 1 – Video Presentation (Start-up Company Analyses) Value: 15% Length: Video plus 250 words (maximum) TASK The first assessment will showcase your ability to…