ASSESSMENT 1 BRIEF Subject Code and Title MKT600/MKTG6002 Marketing Assessment 1 Situation Analysis Individual/Group Individual Length 2000 words (+/- 10% excluding cover page, table of contents, executive summary, references and appendix). Learning Outcomes This assessment addresses the following learning outcomes of the subject: a) Critically evaluate underpinning marketing theories and principles and employ appropriate research process to collect, store and use of data to generate customer insights; b) Critically evaluate customer needs to create value for customers by deploying the resources of the organisation in best possible ways; Submission For 12 weeks deliver
ASSESSMENT 1 BRIEFSubject Code and Title MKT600/MKTG6002 MarketingAssessment 1 Situation AnalysisIndividual/Group IndividualLength 2000 words (+/- 10% excluding cover page, table of contents, executive summary, references and appendix).Learning Outcomes This assessment addresses the following learning outcomes of the subject:a) Critically evaluate underpinning marketing theories and principles and employ appropriate research process to collect, store and use … Read more