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14MKT: E-CRM and Strategy MLO1: Critically evaluate the evolution of E-CRM in organizational and entrepreneurial contexts, with reference to traditional theories and practices of Relationship Marketing. MLO3: Critically review the growth and future of E-CRM as part of the digital revolution in marketing. This assignment is an individual assignment.

14MKT: E-CRM and Strategy MLO1: Critically evaluate the evolution of E-CRM in organizational and entrepreneurial contexts, with reference to traditional theories and practices of Relationship...
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