Problem/opportunity

-2Google reviews about staff members talking to each other and not greeting customers.

-How can you motivate staff members to welcome customers and encourage sales

-Is there a deeper problem

Start motivating staff why don’t they want to work?

Any other issue? Construction kind of uncontrollable for the store manager.

-Construction kind of uncontrollable for the store manager.

Factors

2 of top reasons for leaving a store W/O buying

-No sales help is available

– In store experience is stressful.

When staff members do not greet customers they are not making themselves available or approachable.

One google review shared that stuff were insulting their nerd clientele. This could be stressful

b)Value-profit chain hiring the right employees

Expected vs augmented customer service saying hello is expected customers are unsatisfied to receive anything less.

HOW TO:

Create augmented levels of customer service.

Hire staff that care about the products being sold. Consider hiring former or current musical students. Provide incentives like discounts on classes/supplies.

References

LONG & MCQUADE – 12 Reviews – Musical Instruments & Teachers – 1133 Markham Rd, Scarborough, ON – Phone Number – Yelp

Long & McQuade (Peterborough) – Reviews | Facebook

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