Global Business



Discuss Hofstede’s cultural theories, individualism, collectivism, masculinity, and power distance dimension using all the assigned articles and at least 3 additional peer-reviewed sources. According to the literature, what are the effects of a leader from an individualist culture coming into managing a business in a collectivist culture? According to the literature, what happens when a leader from a collectivist culture comes in to manage a business in an individualist culture? How does power distance relate to these issues? What are other issues according to the literature of ex-patriot managers?

Pick one of the issues to discuss. Please make sure to apply the international trade theory to your discussion.

No Wikipedia, Blogs with ads from or, as they present a biased opinion. Use all the assigned articles and please add at least three (3) PRJ articles to support your thoughts!

Must use these references listed below

Tarrant, A. (2017). Getting out of the swamp? Methodological reflections on using the qualitative secondary analysis to develop research design. International Journal of Social Research Methodology, 20(6), 599–611
Romani, L., Barmeyer, C., Primecz, H., & Pilhofer, K. (2018). Cross-Cultural Management Studies: State of the Field in the Four Research Paradigms. International Studies of Management & Organization, 48(3), 247–263.
de Mooij, M., & Hofstede, G. (2011). Cross-Cultural Consumer Behavior: A Review of Research Findings. Journal of International Consumer Marketing, 23(3/4), 181–192.



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