Description of all the steps you took to prepare association rules, including the R code that you run. b) Explanation of the meanings of the various output statistics (lift ratio, confidence, support) and the frequent itemsets. c) Present the candidate rules that can be formed from the selected confidence with some form of visualization.

Catalogue Cross-Selling Background ProRetail is a catalog firm that sells products in a number of different catalogs that it owns. The catalogs number in the dozens, but fall into nine basic categories:   1. Clothing 2. Housewares 3. Health 4. Automotive 5. Personal electronics 6. Computers 7. Garden 8. Novelty gift 9. Jewelry.   The … Read more

Since the Rio de Janeiro Earth Summit held in 1992, a set of urgent environmental issues, such as global warming, deforestation, and biodiversity loss, has received extensive attention in order to design suitable national an

An empirical analysis of the determinants of CO2emissions in ‎GCC countries.   1. Introduction   Since the Rio de Janeiro Earth Summit held in 1992, a set of urgent environmental issues, such as global warming, deforestation, and biodiversity loss, has received extensive attention in order to design suitable national and international sustainable development policies. What … Read more

Since the Rio de Janeiro Earth Summit held in 1992, a set of urgent environmental issues, such as global warming, deforestation, and biodiversity loss, has received extensive attention in order to design suitable national and inte

An empirical analysis of the determinants of CO2emissions in ‎GCC countries.   1. Introduction   Since the Rio de Janeiro Earth Summit held in 1992, a set of urgent environmental issues, such as global warming, deforestation, and biodiversity loss, has received extensive attention in order to design suitable national and international sustainable development policies. What … Read more

Say Masafi develops a “refreshing and thirst-quenching” drink based on coconut and pineapple juices with isotonic salts.

Say Masafi develops a “refreshing and thirst-quenching” drink based on coconut and pineapple juices with isotonic salts. Prior to entering the market, the company wants to conduct a competitor analysis. What are the 2 or 3 major steps you will recommend, and provide a detailed framework by which the company can ensure that it has … Read more

Discuss the role of strategic marketing in an organization 1.2 Explain the processes involved in strategic marketing 1.3 Evaluate the links

Learning Outcomes LO 1: Understand the principles of strategic marketing management Assessment Criteria (AC): 1.1Discuss the role of strategic marketing in an organization 1.2 Explain the processes involved in strategic marketing 1.3 Evaluate the links between strategic marketing and corporate strategy   LO 2: Understand the tools used to develop a strategic marketing strategy Assessment … Read more

The learner is acting as an internal Operations Management expert for a chosen organization (ideally a fortune 500 organization delivering products or services). The learner is required to look at existing operations management & quality management processes, procedures & systems within the organization, &, evaluate the

learning Outcomes: LO1:Know the various tools, techniques and apply suitable tools and techniques in different alternative scenarios of Operations Management.   LO2: Apply information management and evaluate it, evolve and use operations strategy for providing the competitive advantage and make the organization globally competitive.   LO3: Apply and critically evaluate the importance of project management … Read more

The Boeing Company, headquartered in Chicago, Illinois, is one of the two major producers of aircraft in the global market. The other major producer is European Airbus. Boeing produces three models in Everett, Washington: 747s, 767s, and 777s. The planes are all produced in the same building. At any one time, there may be as many as six planes in various stages of production. Obviously, the building has to be fairly large to accommodate such

Part A   Referring to the article “A Case Study of Just–In–Time System in Service Industry “by Aradhye and Kallurkarv (2014), Answer the following questions:   1. What is JIT (Just in Time)? 2. What is the purpose of JIT implementation? 3. What are the benefits of implementing the JIT concept? 4. Is there solid … Read more

Advertising is changing fundamentally from the age of mass media: as it becomes more interactive and more personal it ceases to be advertising and becomes either personal selling or public relations. 2. “Building long term relationships with customers is essential for any sustainable business, and this applies equally to online elements of a business” (Chaffey & Ellis-Chadwick, 2012)

You must look at arguments that tend to support the proposition and arguments which tend to refute it and reach a conclusion. Please note that since this is coursework and not a time-limited exam, you will be marked more strictly than in the in-class test. In particular, referencing now needs to be done more rigorously. … Read more

The use of Artificial intelligence to implement a call center IVR that can perform sales techniques. Today we live in a very challenging market where demand and supply control the flow of products and services. The introduction of information technology helps in boosting business sales and thus increases the revenue margin

The use of Artificial intelligence to implement a call center IVR that can perform sales techniques. Today we live in a very challenging market where demand and supply control the flow of products and services. The introduction of information technology helps in boosting business sales and thus increases the revenue margin.   From its name, … Read more

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