Strategic Analysis
You completed a SWOT analysis on a successful company that demonstrated a sustainable competitive advantage in the marketplace. Now you will shift your focus to look at a company that is failing or experiencing challenges in the area of financial performance.
Select and research a company that is having financial difficulties or is on the brink of bankruptcy.
Conduct a strategic analysis of the company’s current financial operations. Determine strategies for achieving a sustainable competitive advantage in the marketplace and increasing financial performance.
Write a 1,050- to 1,400-word analysis. When writing your analysis, complete the following:
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- Evaluate the company’s current financial plan,including charts and/or graphs showing financial data from the struggling company and make recommendations for improvement.
- Determine strategies for achieving a sustainable competitive advantage in the marketplace and increasing financial performance.
- Create a plan to implement the strategies you selected.
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