Module code and title:Hospitality Operations and Revenue ManagementModule leader:Christian HowusuAssignment No. and type:CW1 ReportAssessment weighting:100%Submission time and date:04/06/2021 before 2 pmTarget feedback time and date:21/06/2021 Assignment taskWritten Assignment: 3,000-word report (+/-10%) Individual reportThis assignment has been designed to provide you with an opportunity to demonstrate your achievement of the following module learning outcomes:LO 1Explain the … Continue reading “Hospitality Operations and Revenue Management | My Assignment Tutor”
Module code and title:Hospitality Operations and Revenue ManagementModule leader:Christian HowusuAssignment No. and type:CW1 ReportAssessment weighting:100%Submission time and date:04/06/2021 before 2 pmTarget feedback time and date:21/06/2021 Assignment taskWritten Assignment: 3,000-word report (+/-10%) Individual reportThis assignment has been designed to provide you with an opportunity to demonstrate your achievement of the following module learning outcomes:LO 1Explain the financial contribution that room’s revenue producing areas make to the business unitLO 2Demonstrate and apply principles of pricing to the room’s product and evaluate the potential benefits of effective practices to profitabilityLO 3State and evaluate methods used to optimize profitability as applied to a fixed capacity inventory, recognizing dynamic growth in related technological developmentsLO 4Explain how industry codes of conduct, legislation and best practice directly affect accommodation proceduresLO 5Identify the expectations of customers from diverse markets and explain how providers of Accommodation meet their needs through effective use of quality management processes and designTask requirementsYou will need to prepare a 3,000 word (+/- 10%) report on an international hotel group of your choice, which examines their chosen pricing and revenue strategies in relation to their fixed capacity inventory problem. It is important to choose a hotel group for which there is published research and industry data in order to present evidenced work on pricing methods and their impact on room capacity. The report should also investigate the chosen hotel group’s in-room ancillary revenue approach. Your work must be in report format: Front cover, executive summary, contents page, introduction, main content, conclusions, bibliography and any appendices. Your work should present at least some numerical data on your chosen hotel group’s pricing approach and room capacity utilisation. You should pay due attention to any codes of conduct and legislation relevant to hotel room pricing that affect your chosen hotelReferencing and research requirementsPlease reference your work according to the Harvard Referencing System style as defined in Cite Them Right Online (http://www.citethemrightonline.com). This information is also available in book form: Pears, R. and Shields, G. (2016) Cite them right: the essential reference guide. 10th edn. Basingstoke: Palgrave Macmillan. Copies are available via the university library.How your work will be assessedYour work will be assessed on the extent to which it demonstrates your achievement of the stated learning outcomes for this assignment (see above) and against other key criteria, as defined in the University’s institutional grading descriptors. If it is appropriate to the format of your assignment and your subject area, a proportion of your marks will also depend upon your use of academic referencing conventions. This assignment will be marked according to the grading descriptors for Level 6.Assessment criteria: 1. Explain the financial contribution that room’s revenue producing areas make to the business unit (hotel group) (20%)2. Demonstrate and apply principles of pricing to the room’s product and evaluate the potential benefits of effective practices to profitability (20%)3. State and evaluate methods used to optimize profitability as applied to a fixed capacity inventory, recognizing dynamic growth in related technological developments (30%)4. Explain how industry codes of conduct, legislation and best practice directly affect accommodation Procedures (10%)5. Identify the expectations of customers from diverse markets and explain how providers of accommodation meet their needs through effective use of quality management processes and design (in relation to pricing) (10%)Further marks will be awarded for: 1. Evidence: (Supporting critical evaluation and critical assessment) – The amount and variety of supporting evidence from a wide range of sources, cited as per the Harvard Guide (5%)2. Presentation: The report should be properly presented with appropriate grammar and spelling (5%)Submission detailsYou are reminded of the University’s regulations on academic misconduct, which can be viewed on the University website: https://bucks.ac.uk/__data/assets/pdf_file/0024/9546/Academic-Misconduct-Policy.pdf. In submitting your assignment, you are acknowledging that you have read and understood these regulations Please also note that work that is submitted up to 10 working days beyond the submission date will be considered a late submission. Late submissions will be marked and the actual mark recorded, but will be capped at the pass mark (typically 40%), provided that the work is of a passing standard. Work submitted after this period will not be marked and will be treated as a non-submission. Before you submitPlease use the provided checklist below to make sure you are ‘fit to submit’ your work We recommend you use this checklist as soon as you get this assignment brief to help you plan your work Fit to Submit: Assignment ChecklistThis brief assignment checklist is designed to help you avoid some of the most common mistakes students make in their coursework. HAVEYOUREADTHE ASSIGNMENT BRIEF? IFNOT,DOITNOW!Inityouwillfinddetails of the assessment task,wordcount,theassessmentcriteriayourworkismarkedagainst,andthe learningoutcomes– thebasisfortheassessmentstrategyin eachmodule.Students often lose marks by forgetting some of the more straightforward elements of their assignments. We recommend that you “tick off” each of the points below as you prepare your work for submission. If you need any help, ask your tutor and / or visit https://bucks.ac.uk/students/academicadvice/assessment-and-examinationTICKHave you read and understood the assessment criteria? Have you metthe learning outcomes? You will lose marks and your work may even be failed if you have not.Have you demonstrated you can think and writecriticallyin the completed work? This means you have supported your arguments/explanations appropriately e.g. using relevant academic sources and you have offered discussion points which extends your own or others’ viewpoints to make reasoned conclusions/judgements.Have you maintained an academictonethroughout your work? Is your work formal, focused, developed and clear?Have you checked that the referencing in your assignment is in line with your programme requirements?Have you proof-read your work and used spellcheck software to check your spelling and grammar?Have you checked the presentation of your work is as specified by your tutor, for example, are font size, colour, style, line spacing and margins as the tutor specified?Have you kept to the word count (or equivalent)? If you are not sure, check with your tutor.Can you confirm that the work submitted is your own and not plagiarised?