Case Study Pointsec Mobile Technologies

Read the below case case study “Pointsec Mobile Technology”

“Pointsec Mobile Technologies

When salespeople, construction supervisors, managers, and other employees are away from the workplace, many of them carry mobile devices such as laptop computers and PDAs, often containing valuable, private data related to their jobs. Pointsec (http://www.checkpoint. com/pointsec) provides security systems to protect such data. To bring home the vulnerability of mobile devices, Pointsec decided to share information about the number of such devices left behind in taxis.8 The research involved conducting a survey of taxi drivers. Staff members at Pointsec’s public relations firm called major taxi companies in nine cities in Australia, Denmark, Finland, France, Germany, Norway, Sweden, Great Britain, and the United States. Each of the cooperating companies put these interviewers in touch with about one hundred drivers. Drivers were asked how many devices of each type—cell phones, PDAs, computers, and so on—had been left in their cab over the preceding six months. From these numbers, they came up with the rate of items left behind. Multiplying by the size of taxi fleets in each city, the researchers came up with city-by-city numbers: 3.42 cell phones per cab yielded 85,619 cell phones left behind in Chicago, for example. In London, the researchers concluded 63,135 cell phones were left in cabs, a startling increase of 71 percent compared to four years earlier.”

and write a paper that provides:

1) An introduction to the case

2)Explanations of the:

Flaws in research design in this study, and

Flaws in interpretation of the outcome of the research

3)The natural objective of this research, formulation of the research question(s), correct design of the research, and the correct methodology to deduce valid results from the acquired data

Distinguished

(100%)

Proficient

(85%)

Basic

(70%)

Below Expectations

(50%)

Non-Performance

(0%)

Thesis Statement
Raises the strongest objection to the thesis presented in the assignment. The objection is strongly grounded in research and logical reasoning.
Raises a plausible objection to the thesis presented in the assignment. The objection is mostly grounded in research and logical reasoning.

Raises an objection to the thesis presented in the assignment. The objection is somewhat grounded in research and logical reasoning.
Attempts to raise an objection to the thesis presented in the assignment. The objection is minimally grounded in research and logical reasoning.

The objection to the thesis is either nonexistent or lacks the components described in the assignment instructions.
Counter Argument
Provides a strong, thorough rebuttal to the objection. The rebuttal effectively demonstrates that the thesis can withstand the objection and applies the principles of charity and accuracy.

Provides a rebuttal to the objection. The rebuttal mostly demonstrates that the thesis can withstand the objection and mostly applies the principles of charity and accuracy.

Provides a limited rebuttal to the objection. The rebuttal somewhat demonstrates that the thesis can withstand the objection and somewhat applies the principles of charity and accuracy.

Attempts to provide a rebuttal to the objection; however, the rebuttal minimally demonstrates that the thesis can withstand the objection and does not apply the principles of charity and accuracy.

The rebuttal is either nonexistent or lacks the components described in the assignment instructions.
Conclusion
– Provides clear and concise closing remarks that comprehensively summarize the essay. The remarks consider the broader controversy and/or further research that could offer additional insight into the moral solution of the business problem.

Provides closing remarks that summarize the essay. The remarks mostly consider the broader controversy and/or further research that could offer additional insight into the moral solution of the business problem. The closing remarks are somewhat unclear.

Provides closing remarks that minimally summarizes the essay. The remarks minimally consider the broader controversy and/or further research that could offer additional insight into the moral solution of the business problems. The closing remarks are unclear and/or vague.

Attempts to provide closing remarks that summarize the essay, however, the remarks do not consider the broader controversy and/or further research that could offer additional insight into the moral solution of the business problem. The closing remarks are unclear and vague.
The closing remarks are either nonexistent or lack the components described in the assignment instructions.

Written Communication: Context of and Purpose for Writing

Demonstrates methodical application of organization and presentation of content. The purpose of the writing is evident and easy to understand. Summaries, quotes, and/or paraphrases fit naturally into the sentences and paragraphs. Paper flows smoothly.

Demonstrates sufficient application of organization and presentation of content. The purpose of the writing is, for the most part, clear and easy to understand. There are some problems with the blending of summaries, paraphrases, and quotes. Paper flows somewhat smoothly.
Demonstrates a limited understanding of organization and presentation of content in written work. The purpose of the writing is somewhat evident but may not be integrated throughout the assignment. There are many problems with the blending of summaries, paraphrases, and quotes. Paper does not flow smoothly in all sections.

Organization and presentation of content are extremely limited. The purpose of the writing is unclear. There is little or no blending of summaries, paraphrases, and quotes. Paper does not flow smoothly when read.