Business Research Methods, Zikmund, Babin, Carr, and Griffin 9th Edition. In this case, the final product you will prepare is a formal Research Proposal. When conducted in house, rarely do we write formal research proposals with the level of detail you will be preparing here. Yet all of these elements must be understood by everyone. By everyone, I mean the research team AND the management team they are supporting.
Business Research Methods, Zikmund, Babin, Carr, and Griffin 9th Edition. In this case, the final product you will prepare is a formal Research Proposal. When conducted in house, rarely do we write formal research proposals with the level of detail you will be preparing here. Yet all of these elements must be understood by everyone. … Read more