TO: John Fitzgerald, Marketing Executive
FROM: Sasha Peters, Marketer
DATE: August 25, 2021
SUBJECT: ESPN+ Advertising
With the current pandemic taking the world by storm, many restrictions have been put in place by the government to ensure that there is minimal contact among individuals, which would eventually lead to the decline of the virus. With these restrictions came lockdowns and quarantines, and these measures have forced individuals to remain cooped up in their houses. Going to watch games in stadiums has been restricted, and traveling has been banned in certain countries, meaning people have to remain in their houses.
This should not limit one from watching their favorite sports, and in the comfort of their home. Advertising the live streams available on ESPN+ plus is a good way of gaining more viewers as they can watch their favorite games live, and to top it all off, in the comfort of their homes while keeping safe. Advertising can be done on the internet, which is the largest platform where a large number of people can be reached.
All games are available at the comfort of your home for only $6.99/month on all devices (ESPN+, n.d.).
References
(n.d.). Retrieved from ESPN+: https://www.espn.com/watch/espnplus/?country=us&redirected=true
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