Within your CLC groups, prepare a PowerPoint presentation on the selected country, using the prompts below. Instructor approval is required if the proposed emerging technology is not from the United States.
The PowerPoint presentation should consist of 20-25 slides, not including the title slide and reference slides. You are required to include speakers notes for each section. Images may be included in the presentation but be sure to keep all image sizes low for this presentation.
You must address the following questions from each section within the presentation.
Overview
Provide a brief overview of the region and the selected country.
What are the key characteristics of the country?
What are three socioeconomic issues the country faces?
Topic 1: Historical Issues and Globalization
Using the selected country, identify two significant MNCs (that originated in another country) present in the market of the selected country. Why did the MNCs enter the selected country? What challenges did they face?
Provide an argument that evaluates if globalization was good or bad for the MNCs and your selected country.
Topic 2: International Trade and Economics
Briefly explain how the selected country has been affected by regional trade blocs.
Explain how the selected country participates in these world organizations: World Trade Organization (WTO), International Monetary Fund (IMF), and the World Bank.
Explain why an international business should be concerned about exchange rates. Explain whether a strong currency is good for the selected country’s economy. Why or why not?
Topic 3: Technology and the Future of Entrepreneurship and Sustainability
Using one of the socioeconomic issues described in the Overview section, determine how an existing or emerging technology solves the issue in the selected country.
Determine the location of that emerging technology on the Hype Cycle. Defend your reasoning.
What sustainability objectives can be met with the emerging technology?
Topic 4: Cultural Differences and Role in Leadership
Based on Hofstede’s six dimensions of culture, compare the selected country with the country that has the emerging technology. If your emerging technology originates within your selected country, compare your selected country to the United States.
Explain how your knowledge of these cultural differences would influence you as a global leader if you were doing business in the selected country.
Explain the challenges and opportunities associated with leading in the selected country.
Topic 5: Communication and Negotiations
Summarize the negotiation process you would use by applying your knowledge of the cultural, societal, and religious values within the country (e.g., type of negotiation, negotiation tactics, bargaining behaviors).
Explain how you would apply knowledge of verbal and nonverbal communication to foster effective cross-cultural communication in a negotiation between the two countries.
Topic 6 and Topic 7: International Marketing and Rule of Law and Ethics
Explain how you would develop the marketing mix when doing business in the selected country. Provide specific examples for each of the four main components of the marketing mix. Integrate the effects of the Internet and social media in your analysis.
Recommend three legal compliance approaches you would use for the selected country (e.g., employment law, tax law, advertising law, corporate law).
Provide three key recommendations to consider regarding ethics and social responsibility in the selected country (e.g., intellectual property, competition, corruption).
Topic 8: Business Organization and Entry Strategies
Using the emerging technology proposed above, propose an appropriate mode of entry of the company into the selected country.
What are the pros and cons of the proposed mode of entry?
Identify the global strategy needed to expand into the selected country.
How will the company’s global supply chain be affected by expanding into the selected country?
Based on the expansion into the selected country, should the company with the emerging technology rethink its existing organizational structure? Justify your response.
Conclusion
Provide at least three key takeaways from analyzing the selected country throughout the course.
General Requirements:
Refer to the resource, “Creating Effective PowerPoint Presentations,” located in the Student Success Center, for additional guidance on completing this assignment in the appropriate style.
While APA style is not required for the body of this assessment, solid academic writing is expected, and documentation of sources should be presented using APA formatting guidelines, which can be found in the APA Style Guide, located in the Student Success Center.
This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.
You are required to submit this assignment to LopesWrite. A link to the LopesWrite technical support articles is located in Class Resources if you need assistance.
