Scenario: Quenchbliss is a craft soda company headquartered in El Paso, Texas, with additional facilities in Juarez, Mexico. They have 80 full-time employees between the two
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Scenario: Quenchbliss is a craft soda company headquartered in El Paso, Texas, with additional facilities in Juarez, Mexico. They have 80 full-time employees between the two branches. In 2023 they saw a massive increase in sales from $16 million to $20 million thanks to their expansion into Juarez. This has led them to further planning of opening facilities in Jamaica and the Dominican Republic, particularly to hotels, bars, and restaurants in areas with the most tourism. In this Touchstone, you will synthesize what you have learned throughout the class by making recommendations to Quenchbliss executives on how to maintain organizational health at this time of rapid growth and change. In Unit 1 you developed a SWOT analysis to fully understand the position of Quenchbliss within their market and community. In Unit 2, you recommended an organizational structure and motivational strategies to facilitate change. You will want to have both documents available to help inform your final recommendations.For this Touchstone, we will make the following assumptions:
· Quenchbliss’s strengths, opportunities, weaknesses, and threats (SWOT) identified in the Touchstone Task 1 have not changed and should inform your decisions.
· Quenchbliss is following the recommendations from Touchstone 2 to facilitate its expansion. Recall the timeline, organizational strategy, and resources dedicated to this growth.
· Quenchbliss’s employee turnover has improved due to the motivational strategies you recommended in Touchstone 2, but the organization is concerned that despite the motivational strategies you’ve proposed, the major change and expansion will still negatively impact motivation over the next year.
· Quenchbliss is also concerned about how these changes will affect the working units within their organization (see org chart below). They would like advice on how to help diverse cross-functional teams come together quickly and work effectively despite cultural differences.
· Finally, Quenchbliss knows that times of instability can lead to unhealthy organizational politics, power plays, and conflict. They would like to minimize these problems for their organization.
Assignment: You will write a 8-10 page (2000-2500 word) research paper for Quenchbliss, addressing the theories of organizational behavior and how they should be combined and utilized in a way that applies to Quenchbliss, given the recent changes and expansion occurring within the organization. Your research paper will include at least one concept, model or theory from each of the topic areas listed below. For each topic, review the tutorials and select a theory or model that seems most appropriate. In your Touchstone, summarize the theory or model and explain how Quenchbliss should apply it to their organization. The topics are:
· External Environment (Use the SWOT analysis you wrote in Touchstone Task 1 as a reference).
· Change Management (Use the recommendations from Touchtone 2 as a reference).
· Diversity and Cultural Differences
· Team Development
· Conflict, Power, and Organizational Politics
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