SOLUTION: analysing the information and proposing solutions

CW 2Individual case study report (2,500 words)70%45%Essential Coursework 2: Individual case study report (70%) Students are required to write an individual report for the senior management team, analysing the information and proposing solutions to the questions set regarding the case study. To satisfy the assessment criteria, students are expected to demonstrate depth of analysis, breadth of reading and critical discussion. The questions that you need to answer are: Having considered all the costs and customer requirements, make a decision as to how to deliver goods to the three different customers.If SH wanted to deliver to Salalah, Oman, discuss the different logistics options that would be available including their advantages and disadvantages.Critically discuss the future logistics and transport issues in the context of global trading. When undertaking an assignment which specifies a ‘critical discussion, analysis or critical evaluation’, you are expected to collect (and use) different sources of information from both academic text books and journal papers, to complete the assignment. It is important that you do not take all your information from one source as it is likely to be biased. Please note that you are expected to support all of your answers to the above questions with information, theories, etc from academic sources. Students are expected to demonstrate up-to-date research on the subject matter Submission Date – 15th April 2021 Report Structure & Contents Executive Summary/Abstract (5%): A concise but well-rounded summary which provides an overview of the report contents and key findings (this is not an introduction). It should be between ½ – 1page in length. Introduction (5%):Provide an interesting start to the report and clearly state the purpose. Your introduction should conclude by outlining the scope and context of the report. Q1 – Determine the best ways to deliver to the three different customers (25%): Use information from the case study and other sources to support your recommendations. Make sure that you incorporate not only the costs, but the reliability and security requirements of the different customers. Q2 – How to deliver to Salalah (25%): Use the academic literature and business information to support your arguments as to why your proposed solution is the most appropriate. Take into account the regulatory/import requirements as well as the costs and SH’s policies. Q3 – Future logistics and transport issues for a global company (25%): Use academic and business sources to support your discussions. Conclusions (5%): Summarise and highlight the key points from the whole report and include a summary of your recommendations. Referencing (5%): The use of consistent and coherent citation and referencing style (Harvard is the recommended style). Please note that, although your ‘style’ of referencing is rewarded under this heading, plagiarism can result in a zero mark for the entire report and referral to University Disciplinary Committee. Report Presentation (5%): Marks will be awarded for the essay structure, general layout, the use of language, etc. Word length – 2,500 +/- 10% (excluding reference list, Executive summary & appendices) . Appendix I: Assessment Marking Guidelines N.B. This marking scheme is only indicative as every element of the scheme may not be appropriate for every assignment component. >80%Exceptional performance Remit set for the assignment is fully covered. Mastery of the subject area that demonstrates exceptional insight into relevant literature and both breadth and depth of knowledge and understanding. Extensive evidence of critical and deep knowledge and understanding of the subject area. Demonstrates outstanding ability to make inter-relationship between concepts, theories and industry policy and practice. Displays outstanding effort to undertake research. Excellent presentation, writing style, and accurate referencing/citation. Fully meets the module learning outcomes covered by the assessment.71-80%Excellent performance [distinction mark is 70%] Remit set for the assignment is fully covered. Very good and critical comprehension of the subject area with some evidence of deep knowledge and understanding of a number of relevant theories, principles and concepts. Presents evidence of critical and deep knowledge of the subject area and literature. Demonstrates a clear ability to make relationships between concepts, theories and industry policy and practice. Displays excellent secondary research skills. Demonstrates significant ability in synthesising knowledge from different sources. Excellent presentation, writing and referencing/citation style Fully meets the module learning outcomes covered by the assessment.60-70%Good performance Full coverage of the remit. Good comprehension of the subject area with some evidence of knowledge and understanding of key theories, principles and concepts, but lacking depth or critique in some areas. Demonstrates some ability to make relationships between concepts, theories and industry policy and practice. Good comprehension of how concepts and knowledge may be applied to improve business policies or practices. Demonstrates ability in synthesising knowledge from different sources and use findings from a literature review appropriately. Overall very good presentation, writing and referencing/citation style, with only minor flaws. Fully meets the module learning outcomes for the assessment.50 -59%Satisfactory performance Satisfactory coverage of the report remit. Satisfactory comprehension of the subject area with some insight into relevant issues, theories, principles and concepts, but lacking depth of analysis or critique. Some relevant company/industry research undertaken and some appropriate literature has been drawn on in the discussion, but further evidence required to fill gaps in some parts of the report. Some ability to identify and comprehend how concepts and knowledge may be applied to improve business policies or practices. Further practice required in skills related to synthesising knowledge from different sources More attention required to presentation, writing or citation/referencing style. Meets the module learning outcomes for the assessment.40 -49%Unsatisfactory performance – Marginal Fail Unsatisfactory coverage of the remit. Poor comprehension of the subject and little evidence of a full understanding of relevant theories, principles and concepts. Unsatisfactory evidence that sufficient industry/company research has been undertaken or literature reviewed. Demonstrates a poor ability to synthesise knowledge from different sources Significant weaknesses in presentation, writing and referencing/citation style also need to be addressed. Meets only some of the module learning outcomes for the assessment.30-39%Poor Fail Unsatisfactory; significant gaps evident in meeting the remit set for the assessment. Only demonstrates a very basic and superficial level of knowledge of the subject area with inadequate evidence of industry/company research and/or engagement with literature. Minimal evidence of understanding of link between theories and business policy and practice. Demonstrates little evidence of an ability to synthesise knowledge from different sources. Incomplete evidence presented for arguments or conclusions presented. Does not meet the module learning outcomes for the assessment.20-29%Bad fail Clear failure, does not meet the remit set for the assessment. Minimal knowledge of the subject area and lack of evidence of even a basic understanding of relevant theories, principles and concepts. Inadequate and incomplete evidence of research effort or of reading of appropriate literature. Severe weaknesses relating to the synthesise of knowledge from different sources. Little/no understanding of links between theoretical concepts and business policy or practice. Major flaws in presentation, writing style and referencing/citation style Does not meet the learning outcomes of the module.