DENTISTRY Industry Analysis”
1.What is the industry or set of Industries in which your industry operates (include the NAICS codes and/or SIC codes)?
2. How large is your industry (historic, current, projected size)?
3. What are the current and anticipated characteristics and trends in the industry?
4. What are the major customer groups for the industry (consumers, governments, businesses businesses)? Describe them in detail.
5. How large is your target market (number of customers, size of purchases, frequency of purchases, trends)? Quantify it. Describe the entire potential market and the portion that you will address or target.
6. What factors influence the demand for your product or service?
7. What factors influence the supply for your product or service?
