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Traditional Communications Channels – Watch the video, Traditional Communications Channels, and answer the following questions: Question One Developa brief integrated marketing communications plan using traditionalcommunications channels for your hypothetical business. Question Two Tellus about your company or product/service. What is your positioningstatement? How do you distinguish your product or company from yourcompetitors? How will you communicate the message of your positioningstatement to your targeted consumer? Describe your ad and promotion. Question Three Howwould you vary your ad for different media platforms? How would youvary the schedule to air it for maximum coverage with minimal expense? https://www.linkedin.com/learning/marketing-founda…
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