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Review the article by Joselow (2019) in your required readings. Forthis assignment, describe the potential impacts this situation may haveon Volkswagen. Analyze how this may affect their total value propositionfrom a sustainability perspective. Include a discussion of non-usevalues for the business’s green products. How should the businessimprove its focus on Willingness to Pay (WTP) and Willing to Accept(WTA), or consumer surplus? What are your recommendations forimprovements? Your well-written paper should meet the following requirements: Be 4-5 pages in length, which does not include the title page,abstract, or required reference page, which are never a part of theminimum content requirements.Use APA style guidelines.Support your submission with course material concepts, principles,and theories from the textbook and at least two scholarly,peer-reviewed journal articles.cover all the requirments.
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