briefly explain the trend b) describe the impact of the trend on the industry c) Highlight the implications that the trend has on the marketers in the chosen industry. Discuss current trends in the economic environment that marketers must be aware of and provide examples of company responses to each trend. (AACSB: Communication; Reflective Thinking) Discuss current trends in the economic enviroment in Zimbabwe that marketers must be aware of and their impact on marketing Discuss trends in the natural environment that marketers must be aware of and provide examples of company responses to them. (AACSB: Communication) ) Identify and briefly describe four trends in the macro / market environment that will have or recently had an influence on the selected industry. For each of the trends you have a) Briefly explain the trend b) Describe the impact of the trend in the industry c) Highlight the implication that the trends has on the marketers in the chosen industry
