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SIM336 Strategic Management: Unilever 2020 Annual Reports

Question:

Using information in the study of Unilever.
1. Suggest best ways for improving the efficiency and effectiveness of internal value chain activities.
2. Estimate the relative costs and or assets associated with the primary and secondary activities.

Unilever 2020 Annual reports & Financial Statements

Rediscovering Our Greatness In A Globally Challenging Environment

Unilever recognises the importance of good corporate governance as a means of sustaining viability of the business in the long term, and further believes that the attainment of business objectives is directly aligned to good corporate behaviour. In line with this, and alongside the need to meet its responsibility to its shareholders and other stake holders, the company strives to meet expectations of the community in which it operates.

In the conduct of its business, Unilever has sought to comply with all statutory requirements, adopted, tried and proven best practices to protect the environment and its employees, invested in the community in which it operates, and strived to enhance shareholder value in the process. Unilever adopts both medium and long term growth strategies, and allocates resources in order to guarantee the creation of wealth. It utilises modern technology and continuously innovates in order to satisfy changing consumer and customer needs, and in so doing, stay ahead of the competition. Unilever promotes and recognises excellence through its employee development programmes.

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