Market viability analysis 1 Contents Executive summary……………………………………………………………………………………………………………………..3 Introduction……………………………………………………………………………………………………………………………….4 Lean Start-Up methods you have used…………………………………………………………………………………………..5 Tools you have used…………………………………………………………………………………………………………………….6 Identify stakeholders and consumers in your tests…………………………………………………………………………..8 Risk management strategies…………………………………………………………………………………………………………9 Results of your testing with the market………………………………………………………………………………………..10 MVP and MVP strategy………………………………………………………………………………………………………………11 GO/NO-GO………………………………………………………………………………………………………………………………12 Summary…………………………………………………………………………………………………………………………………13 References……………………………………………………………………………………………………………………………….14 Appendix…………………………………………………………………………………………………………………………………16 2 Executive summary A lean business model is an approach that helps
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