Topic – Russian invasion of Ukraine
Individual Assignment #2 – MKTG 732 – 10%
The core instructions are listed below, the assignment is worth 10% of the total course grade. The assignment is due in the dropbox on
· investigate at least six sources related to the current state of these major world issues
· Write a well-structured essay that examines the major factors that are driving this issue. Consider the impact on globalization and the free trade policies that have shaped the world over the past sixty years.
· Consider the role that “nationalism” is playing and will continue to play.
· A understanding of course material and concepts to date, to be demonstrated within your paper.
· Create a title page, insert page numbers and create a professional document.
· Proper APA 6th Edition referencing is essential. Be absolutely certain to include a properly formatted list of references and accurate in-text citations.
· Correct spelling, grammar, punctuation, flow of thought, clarity of ideas and creativity
· Your paper should be between 1200 and 1400 words, plus title page and bibliography, 12 size font, 1.5 line spacing and normal margins
MKTG 732 – Int’l Marketing Research Report #2 – Rubric
Student Name: __________________________
Research Report Component
Your Mark/
Potential Mark
Comments
· Describing with understanding the issue and the major factors driving it.
· Connection to course learning outcomes
· Tie in to Globalization and free trade and how nationalism/populism is changing this world order
/50
· Canadian economic and trade impacts
/10
· Report References/Citations
· Minimum of 6 sources utilized
· Accurate APA style utilized throughout (6th edition & in-text citations)
/10
· Report Format
· Professionally prepared (typed, page #’s, cover and reference page)
· Length of report meets expectations
· Error free (spelling, grammar, punctuation)
· Charts and maps should be kept to a minimum and most often placed in the Appendix
· Charts that are used in the body of the report must annotated and or explained in the text
/10
· Report Writing Style
· Writing has flow of thought, clarity of ideas
· English usage
/20
Total Marks
/100
