MGMT 661–
Strategic
Management
Dr. BehNaz Gholami
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Mindfulness
• Helps relieve stress
• Treats heart disease
• Lowers blood pressure
• Reduces chronic pain
• Improves sleep
• Alleviates gastrointestinal difficulties
Mindfulness improves mental health
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– Tell us about you
– Tell a story about the last
activity that you tried for
the first time.
Was it exciting or scary?
How did you do it?
– What is your
superpower?
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MURAL Activity
Why are you here?
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Reference Book
What is Strategic
Management?
The analyses,
decisions, and
actions an
organization
undertakes to
create and
sustain
competitive
advantages.
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The Balance
Strategy vs. Operation
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The Balance
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Are we doing things right?
(efficiency)
Are we doing the right things?
(effectiveness)
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Ambidexterity
the challenge managers face of
both aligning resources to take
advantage of existing product
markets and proactively exploring
new opportunities.
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Intended vs Realized Strategy
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strategy in which organizational
decisions are determined by both
analysis and unforeseen
environmental developments,
unanticipated resource constraints,
and/or changes in managerial
preferences.
strategy in which
organizational
decisions are
determined only by
analysis.
Strategic Management Process
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Strategic
Management
Process
BUSI 640 – Consulting Practice – Fall 2021 15
Ensuring Coherence
in Strategic
Direction
• Awareness of a hierarchy of
strategic goals can help an
organization achieve coherence in
its strategic direction.
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Hierarchy of Strategic Goals
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