Choose a real-life firm and product, and identify one research problem (or “question”) you could use to guide a marketing research study.
Market research Market research can show us what is true about our target markets, or the populations to which we’d like to sell our products(s). Choose a real-life firm and product, and identify one research problem (or “question”) you could use to guide a marketing research study. At minimum, identify your research methods, the type … Read more