Identify the firm’s major competitors and discuss why they have been selected.
Identify, and explain the relevance of, five financial ratios of your choice for the company and its peers over a historical period of five financial years.
Explain the performance of the company compared to its peers using this analysis
• Analyze and explain the reasons for changes in these ratios over the past five years and compared them to the average of the past five years
• Do not simply describe the changes in the ratios

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