Prior to beginning work on this discussion forum, read Chapter 11: Reporting and Analyzing Stockholders’ Equity in your course text and visit the Colgate (Links to an external site.) company website.

Obtain a copy of Colgate’s annual report from the Ashford Online Library or from a valid academic source found elsewhere on the Internet. If researching online, go to the Colgate (Links to an external site.) company website. In your initial post, use the ratios discussed in Chapter 11 (dividend payout ratio and return on common stockholders’ equity) to evaluate Colgate’s dividend and earnings performance from a stockholder’s perspective. Your answer should illustrate understanding of dividend ratios and return on equity ratios, an analysis of financial statements.